Soraiya Salemohamed

Soraiya Salemohamed

ESG Director

4C Group

Bio:

Soraiya drives digital transformation for her hotel group, adopting advanced technologies to streamline operations and improve guest experiences. She guides hotel management in adopting sustainable strategies, fostering an environmentally responsible culture, and achieving recognition as a sustainability leader. Soraiya identifies sustainable innovations and integrates renewable energy solutions into hotel operations. Her expertise combines technology leadership with a passion for sustainability, enabling her hotel to operate efficiently while reducing its environmental impact.