James is a highly experienced marketeer who has worked across a wide array of industries: from technology, to retail, financial services, hospitality and wellbeing. He learnt the ropes as brand manager at Unilever and went on to co-found a global marketing strategy consultancy, Clear, which sold to M&C Saatchi just five years later. James now leads Triptease’s HQ in London, where he leads the company from strength to strength.
Triptease is a travel SaaS company that empowers hotels to recapture guest relationships, increase direct bookings, and reduce their reliance on online travel agencies (OTAs). The Direct Booking Platform integrates with a hotel’s website and booking engine in order to optimise conversion, improve price transparency and strengthen the relationship between hotel and guest. Hoteliers can easily manage their price parity through the back end of the platform, whilst at the same time engaging with guests through tailored messaging, Price Check alerts and data-driven guest conversation features on their website.